#Brand design
#web
#Illustrator
#Photoshop
#Figma
Brevé
Brevé
Brevé is a legal tech SaaS platform designed to streamline the legal industry by connecting lawyers with clients and briefs. I was responsible for brand identity design and contributed to UI design, which helped Brevé win the Best Innovation Hub award at Nairobi Legal and Tech Week.
Brevé is a legal tech SaaS platform designed to streamline the legal industry by connecting lawyers with clients and briefs. I was responsible for brand identity design and contributed to UI design, which helped Brevé win the Best Innovation Hub award at Nairobi Legal and Tech Week.
2021 - present
Timeline
Co-creator
Role
2021 - present
Timeline
Co-creator
Role
Background
Background
Brevé aims to simplify the process for lawyers to serve their clients and find briefs. The platform needed a strong and cohesive brand identity to reflect its mission and values while appealing to the legal community.
Brevé aims to simplify the process for lawyers to serve their clients and find briefs. The platform needed a strong and cohesive brand identity to reflect its mission and values while appealing to the legal community.
Goals
Goals
1
Develop a Strong Brand Identity:
Create a brand that communicates innovation, trust, and professionalism. Ensure the brand reflects the community-oriented nature of Brevé.
1
Develop a Strong Brand Identity:
Create a brand that communicates innovation, trust, and professionalism. Ensure the brand reflects the community-oriented nature of Brevé.
2
Design a User-Friendly Interface:
Develop a UI that enhances navigation and user experience. Ensure the platform is accessible and efficient for all users.
2
Design a User-Friendly Interface:
Develop a UI that enhances navigation and user experience. Ensure the platform is accessible and efficient for all users.
3
Enhance Brand Recognition:
Create a consistent and memorable visual identity. Support Brevé’s growth and market presence.
3
Enhance Brand Recognition:
Create a consistent and memorable visual identity. Support Brevé’s growth and market presence.
Solutions
Solutions
1
Brand Identity Development:
Created a cohesive brand identity system encompassing the logo, color palette, typography, and visual elements. Designed the logo to symbolize connections and unity within the legal community.
1
Brand Identity Development:
Created a cohesive brand identity system encompassing the logo, color palette, typography, and visual elements. Designed the logo to symbolize connections and unity within the legal community.
2
Design and Implementation:
Developed detailed logo usage guidelines to maintain brand integrity. Designed key visual elements and selected a professional color palette to portray reliability and sophistication.
2
Design and Implementation:
Developed detailed logo usage guidelines to maintain brand integrity. Designed key visual elements and selected a professional color palette to portray reliability and sophistication.
3
Typography and Application:
Chose AL_Nevrada and Readex Pro as primary and secondary typefaces for readability and consistency. Applied the brand identity across various applications, including business cards, stationery, and digital platforms.
3
Typography and Application:
Chose AL_Nevrada and Readex Pro as primary and secondary typefaces for readability and consistency. Applied the brand identity across various applications, including business cards, stationery, and digital platforms.
Tools
Tools
Adobe Illustrator
Adobe Photoshop
Figma
Working with Meho was an absolute pleasure! Their team seamlessly merged creativity with strategic thinking to deliver a brand identity that truly resonated with our audience. Their dedication to crafting inspiring solutions is unmatched.
Moses
Founder of Brevé
Working with Meho was an absolute pleasure! Their team seamlessly merged creativity with strategic thinking to deliver a brand identity that truly resonated with our audience. Their dedication to crafting inspiring solutions is unmatched.
Moses
Founder of Brevé
Conclusion
The successful creation of Brevé’s brand identity and user interface contributed to its recognition as the Best Innovation Hub at Nairobi Legal and Tech Week. The brand now stands out as innovative, trustworthy, and professional, effectively connecting the legal community and fostering growth.
